March 29, 2023


Twice a Week

Chingari is charting new records with #bimbilikipilapi campaign


World’s fastest growing on-chain social app, Chingari powered by GARI, is charting new records by the day. The latest to join the ranks is the ongoing #bimbilikipilapi campaign. Within six days of going live, the campaign has become the talk of the town. It has garnered over 100 million views within this time span. What’s more, is that it has achieved over 10 lakh likes in the same period of time. Bimbiliki Pilapi is the song from the upcoming movie bilingual film Prince and it has gone completely viral after the campaign. South India’s biggest music label, Aditya Music has presented the Bimbiliki Pilapi song.Composed by Thaman S, crooned by Anirudh Ravichander, Ramya Behara, and Sahithi Chaganti, with lyrics penned by Vivek, Bimbiliki Pilapi Tamil Song has captured the minds and hearts of the audience. People just can’t stop gushing over Sivakarthikeyan’s mind-boggling dance moves, Thaman’s peppy tunes that pump up the energy, and Anirudh Ravichanderi’s in Tamil and Ram Miriyala’s in Telugu attention-grabbing vocalism along with Ramya and Sahithi have created fantabulous reach for the song. The song is breaking all records on Chingari and getting a positive response on all platforms. Elated at the success of this campaign Sumit Ghosh, co-founder and chief executive officer of Chingari, said, “Bimbiliki Pilapi has achieved an outstanding response on the Chingari platform. We are constantly striving to deliver great content to our creators and app users. The song and its moves have gone viral and Chingari influencers are giving their own twist to this peppy number. Going forward too, we will continue to partner with leading music labels and studios and work with them to take their content across the length and breadth of the county”.

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